Peru's e-commerce landscape is rapidly evolving, with new platforms emerging and existing ones expanding their reach. In 2026, these are the top 10 marketplaces shaping online shopping in the country.
With a 62% market share in 2026, MercadoLibre Peru remains the dominant e-commerce platform, serving over 15 million active users and showcasing a 12% growth from 2025.
Linio Perú secures the second spot with a 14% market share, experiencing a 9% increase in active buyers, driven by expanded logistics and local seller integrations.
PlazaVea Online accounts for 7% of the market share, with a 20% growth in online grocery and household goods sales, reflecting the rising demand for convenience shopping.
Bodega Aurrera Perú has gained a 4% market share, mainly in category-specific sales like electronics and apparel, with a 15% yearly growth.
Ripley Perú holds 3% of the market, with an emphasis on fashion and electronics, growing 10% in the last year as consumers seek premium products online.
Saga Falabella Perú's online segment captures 2.5% of the market, showing a 12% increase in online furniture and home decor sales.
Juntoz Perú, a local startup, accounts for 2% of the market share, experiencing a 25% growth rate due to its innovative social shopping features.
Tottus Perú Online has a 1.8% market share, with significant growth in grocery delivery, up 18% from 2025.
Oeschle Perú holds a 1.2% market share, mainly in fashion and accessories, with a steady 8% annual growth.
PeruMart, a local aggregator platform, captures 1% of the market share, with rapid expansion into regional markets, growing at 22% annually.
The Peruvian e-commerce market in 2026 is highly competitive, with MercadoLibre leading the way. Continuous innovation and logistics improvements are expected to further accelerate growth in the coming years.
A: MercadoLibre Peru remains the market leader with a 62% share, maintaining its dominant position in the country.
A: Online grocery sales have surged, with platforms like PlazaVea Online and Tottus Perú Online experiencing double-digit growth, driven by consumer demand for convenience.
A: Startups like Juntoz Perú are rapidly gaining market share through innovative features, contributing to a diverse and dynamic e-commerce environment.