Top 10 Affiliate Marketing Networks in Indonesia (2026)

Affiliate marketing continues to thrive in Indonesia, with numerous networks competing for dominance in 2026. This list highlights the top 10 platforms powering affiliate success across the country.

1. Tokopedia Affiliates

Tokopedia Affiliates leads Indonesia with a 45% share of the affiliate market in 2026, making it the top choice for affiliates looking to promote a vast array of products.

2. Shopee Affiliate Program

Shopee's affiliate network commands 23% of the market, thanks to its extensive product catalog and user-friendly platform, attracting over 2 million active affiliates in 2026.

3. Bukalapak Partner Program

Bukalapak's affiliate network grew by 15% in 2026, now representing 12% of Indonesia's affiliate market, with a focus on small-to-medium enterprises.

4. Lazada Affiliate Network

Lazada's affiliate program accounts for 8% of the market share in 2026, driven by its strategic partnerships and attractive commission rates.

5. Blibli Affiliate Program

Blibli's affiliate network expanded by 20% in 2026, earning it a 5% market share, especially popular among electronics and gadget promoters.

6. JD.ID Affiliate Network

JD.ID's affiliate platform holds 3% of the market, with a focus on electronics and fashion segments, growing steadily over 2026.

7. Zalora Affiliate Program

Fashion-focused Zalora affiliates contributed to 2% of the market in 2026, driven by Indonesia's rising online fashion shopping trend.

8. Klook Affiliate Network

Klook's travel-related affiliate network gained momentum, capturing 2% of Indonesia’s affiliate market in 2026 as domestic travel surged.

9. Traveloka Affiliate Program

Traveloka's affiliate platform grew by 25% in 2026, now representing 1.5% of the market, fueled by Indonesia’s increasing tourism industry.

10. TikTok Affiliate Program

TikTok's affiliate marketing in Indonesia expanded rapidly, accounting for 1% of the market in 2026, driven by influencer collaborations and ecommerce integration.

Conclusion

Indonesia's affiliate marketing landscape in 2026 is highly competitive, with e-commerce giants dominating the scene. Continual growth and innovation suggest even greater opportunities for affiliates in the coming years.

Frequently Asked Questions

Q: What is the leading affiliate network in Indonesia in 2026?

A: Tokopedia Affiliates remains the leading network, holding the largest market share at 45%, thanks to its extensive product range and user base.

Q: How has affiliate marketing evolved in Indonesia by 2026?

A: It has seen significant growth with more platforms integrating ecommerce, travel, and fashion, and a surge in active affiliates, reflecting Indonesia’s digital economy expansion.

Q: What industries are most prominent in Indonesian affiliate marketing?

A: E-commerce, fashion, electronics, and travel are the top industries, driven by consumer demand and platform collaborations in 2026.

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All statistics are 2026 estimates and projections based on industry trend analysis.