Bangladesh's affiliate marketing sector in 2026 is experiencing growth, with a fraud rate of around 4.8%, indicating improved detection but ongoing challenges. The total affiliate revenue is projected at approximately ৳15.2 billion ($180 million USD), reflecting increasing digital adoption. The number of active affiliates has risen to 120,000, driven by expanding internet access and mobile device usage, creating new opportunities for marketers and businesses.
Despite this growth, the industry faces challenges from fraudulent activities, which still account for a notable percentage of transactions. The average commission per affiliate stands at ৳12,500 ($148 USD), emphasizing the sector's profitability. Overall digital advertising spend continues to grow, reaching nearly ৳22.5 billion ($266 million USD), highlighting Bangladesh's rapid digital transformation and the importance of robust fraud prevention measures.