12.5%
Influencer Fraud Rate
Estimated percentage of fake followers and engagement in Vanuatu's influencer landscape.
$3.2 million USD
Total Influencer Market Value
Projected market value of influencer marketing in Vanuatu for 2026.
4.8%
Average Engagement Rate
Average engagement rate for influencers across social media platforms.
1,250
Number of Active Influencers
Estimated number of active social media influencers in Vanuatu.
78%
Digital Penetration Rate
Percentage of population with internet access in Vanuatu.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.