Video Ads Spending Statistics in Uzbekistan (2026)

Uzbekistan's digital advertising landscape is rapidly expanding, with video ads accounting for a significant share of marketing budgets. In 2026, total video ad spending is projected to reach $45 million, reflecting increased engagement and digital adoption across the country. The rise in mobile usage fuels the dominance of mobile video advertising, with nearly 78% of views happening on smartphones. This growth underscores the importance of mobile-friendly content for marketers targeting Uzbek consumers.

PPC and paid advertising campaigns in Uzbekistan are also experiencing growth, with an estimated budget of $12 million in 2026. The average cost per view remains competitive at $0.02, making video advertising an accessible channel for local businesses. As more companies recognize the value of digital marketing, the number of digital advertisers is expected to surpass 3,500, further accelerating the trend towards more targeted and data-driven advertising strategies.