Podcast & Audio Statistics in Uruguay (2026)

Uruguay's podcast audience continues to grow, with 1.2 million listeners representing a significant portion of the population. The average weekly listening time of 7 hours indicates strong engagement, driven by a rise in digital access and mobile device usage. The predominantly young adult demographic, especially those aged 25-34, highlights a tech-savvy audience eager for diverse content, including news, comedy, and education genres.

The gender distribution shows a slight male dominance, but both genders are increasingly consuming audio content. The popularity of news and political podcasts underscores Uruguayans' interest in current affairs, while comedy and educational content also thrive. As digital infrastructure improves, podcast consumption is expected to further diversify, boosting local content creation and international collaborations.