65%
Mobile Affiliate Share
Percentage of affiliate marketing revenue coming from mobile devices in Uruguay in 2026
$210 million USD
Total Affiliate Marketing Revenue
Estimated total affiliate marketing revenue in Uruguay for 2026
$180 million USD
Digital Ad Spend
Projected digital advertising expenditure in Uruguay for 2026
15,000
Number of Affiliate Marketers
Number of active affiliate marketers in Uruguay in 2026
78%
E-commerce Penetration Rate
Percentage of Uruguayan consumers shopping online in 2026
With a high e-commerce penetration of 78%, Uruguay demonstrates strong online consumer engagement. The burgeoning mobile affiliate share indicates consumers prefer mobile shopping, prompting marketers to optimize mobile campaigns. Continued digital infrastructure improvements and rising internet access will sustain Uruguay's digital marketing growth into 2026.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.