Social Commerce Trust Statistics in Timor-Leste (2026)

In 2026, social commerce continues to grow rapidly in Timor-Leste, with over 1.2 million active users. Trust levels have increased to 68%, driven by improved platform security and local merchant engagement. Mobile access remains dominant, with 78% of users relying on smartphones for transactions, highlighting the importance of mobile-friendly platforms. The average purchase value has risen moderately, reflecting increased consumer confidence and product variety.

The total social commerce revenue of USD 54 million demonstrates the sector's expanding role in the country's economy. As trust levels climb, more consumers are willing to make larger purchases online. Local businesses are increasingly adopting social media channels for sales, further boosting overall activity. Efforts to enhance digital literacy and secure payment systems are vital to sustain this positive trend and maximize economic benefits.