Video Ads Spending Statistics in Thailand (2026)

Thailand's video advertising market is experiencing rapid growth, driven by increased internet penetration and smartphone usage. In 2026, the total ad spend is projected to reach approximately 1.25 billion USD, with nearly half of the digital ad budget dedicated to video content. Marketers are increasingly leveraging video ads to engage audiences on platforms like YouTube and social media, enhancing brand visibility and user interaction.

The cost per view remains competitive at around 2.5 cents, making video ads a cost-effective strategy for brands. With an estimated 45 million viewers engaging with digital video content, companies are investing heavily in creative and targeted campaigns. This trend reflects Thailand's digital maturity and the importance of visual content in consumer decision-making processes.