78%
Percentage of businesses using corporate videos
Digital adoption rate among Thai companies in 2026
$45,000
Average investment in video marketing per company (USD)
Average annual budget allocated to video marketing in Thailand
18%
Growth rate of video marketing expenditure
Year-over-year increase in Thailand's video marketing spend
3 minutes 45 seconds
Average watch time of corporate videos
Average engagement duration for corporate videos in Thailand
82%
Percentage of viewers engaging with videos via mobile devices
Mobile consumption trend for corporate videos in Thailand
Thailand's corporate sector has increasingly adopted video marketing, with 78% of businesses utilizing corporate videos in 2026. The average investment per company has reached $45,000 USD, reflecting a strategic focus on engaging digital content. The rapid 18% annual growth in video marketing expenditures highlights Thailand's commitment to digital transformation and competitive branding.
Most viewers engage with corporate videos on mobile devices, accounting for 82% of views, emphasizing the importance of mobile-optimized content. Average watch times of nearly four minutes demonstrate strong viewer interest and effective content strategies. These trends indicate Thailand's evolving digital landscape and the vital role of video marketing in corporate communication.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.