By 2026, South Sudan's influencer scene has seen a significant crossover into affiliate marketing, with approximately 1,200 influencers actively promoting products. The average monthly earnings of USD 950 reflect a growing monetization trend largely driven by mobile internet access and social media adoption. This crossover is boosting local e-commerce and enabling influencers to diversify income streams beyond traditional content creation.
The total affiliate sales in South Sudan have reached around USD 1.14 million, marking an 18% growth rate from the previous year. The increasing trend indicates a maturing digital economy, with more influencers recognizing the potential of affiliate partnerships. As digital literacy improves, these numbers are expected to continue rising, fueling both influencer careers and local online commerce development.