Internet of Things Devices and Internet Usage Statistics in Serbia (2026)

Serbia's IoT ecosystem is rapidly expanding with an estimated 15 million connected devices in 2026, driven by smart city projects and increased automation. Internet penetration is projected at 78%, reflecting widespread connectivity and digital engagement among the population. The average internet speed of 125 Mbps supports high-quality streaming, online gaming, and other bandwidth-intensive applications, fostering a more connected digital environment.

Smart home adoption continues to grow, with about 35% of households utilizing IoT devices for security, automation, and energy management. E-commerce activity is also on the rise, with approximately 3.7 million internet users shopping online, indicating a shift toward digital commerce. Serbia's digital infrastructure developments are fostering innovation, economic growth, and improved quality of life for its citizens.