Serbia's domain market has shown steady growth, with over 125,000 domains registered in 2026, reflecting increased digital adoption among businesses and individuals. The presence of 45 hosting providers ensures competitive pricing and diverse services, supporting the country's expanding online ecosystem. The average domain price remains affordable at around USD 15, fostering accessibility for startups and entrepreneurs.
SSL adoption has surged to 78%, indicating strong emphasis on website security and trust. The total revenue from domain and hosting services has reached approximately USD 42 million, highlighting the sector's profitability. As digital infrastructure improves, Serbia's online presence continues to strengthen, positioning it as a growing hub for digital commerce and innovation in Southeast Europe.