In 2026, Sao Tome and Principe's affiliate marketing sector continues to grow steadily, with an average commission rate of 8.2%. The total revenue generated has reached approximately 1.4 million USD, reflecting increased digital adoption and online shopping. The number of active affiliate marketers has also expanded to around 1,200, driven by rising internet access and mobile device usage in the country.
Digital penetration has reached 65%, fostering a fertile environment for affiliate marketing expansion. E-commerce sales have grown by 22% compared to the previous year, indicating a shift towards online retail. These trends suggest a vibrant and developing affiliate marketing ecosystem that is becoming more integrated into Sao Tome and Principe’s economy, offering new opportunities for local entrepreneurs and international brands alike.