By 2026, Samoa is projected to have over 1.2 million IoT devices, driven by increased smartphone use and expanding telecommunications infrastructure. The internet penetration rate has risen to 62%, indicating growing digital engagement among residents. Smart home devices are increasingly popular, with around 45,000 units expected to be in use, reflecting rising consumer interest in automation and IoT solutions.
Mobile internet usage continues to surge, with approximately 210,000 users accessing the web via smartphones. Internet speeds have improved to an average of 15 Mbps, supporting more robust IoT applications and digital services. Samoa’s digital landscape shows promising growth, bolstered by government initiatives and international investments aimed at expanding connectivity and digital literacy across the islands.