4.2%
Average Email Click-Through Rate
Email marketing performance in Puerto Rico
1.8 million
Total Email Subscribers
Number of active email users in Puerto Rico
22.5%
Email Open Rate
Percentage of emails opened by recipients
2 minutes 15 seconds
Average Engagement Time
Duration spent on marketing emails
72%
Mobile Email Usage Percentage
Emails accessed via mobile devices in Puerto Rico
The high mobile email usage rate of 72% emphasizes the necessity for mobile-optimized email designs. As digital maturity increases, Puerto Rican companies are investing more in personalized and targeted email strategies to boost engagement. Continued growth in email marketing effectiveness suggests a promising future for digital outreach in the region.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.