18.5
Total Digital Content Consumption (GB per Capita)
Average daily digital content consumption per person in Puerto Rico in 2026
76%
Social Media Users Percentage
Percentage of the population actively using social media platforms in 2026
65%
Mobile Content Engagement Rate
Percentage of content consumed via mobile devices in Puerto Rico in 2026
52%
Video Content Share of Total Content
Share of video content in overall digital content consumption in 2026
3.2
Average Time Spent on Content Platforms (hours/day)
Average daily hours spent on content platforms by Puerto Ricans in 2026
Video content continues to grow as the primary form of digital engagement, representing over half of all content consumed. Puerto Rico’s digital landscape emphasizes mobile-first approaches, with users spending over three hours daily on content platforms. This trend highlights opportunities for local businesses to leverage video marketing and targeted social media campaigns to reach broader audiences effectively.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.