8.2%
Average Return Rate
Peru's social commerce platforms see an 8.2% return rate in 2026, reflecting improved seller policies and consumer satisfaction.
Facebook Marketplace
Top Platform for Returns
Facebook Marketplace accounts for 45% of all social commerce returns in Peru, indicating its dominant position.
Clothing and Accessories
Most Common Product Category
Clothing and accessories represent 55% of returns, driven by sizing issues and product mismatches.
4.5 days
Average Refund Time
Consumers in Peru typically receive refunds within 4.5 days, showcasing efficient dispute resolution.
+0.5 percentage points
Return Rate Compared to 2025
The return rate has increased slightly from 7.7% in 2025, indicating growing consumer confidence and shopping volume.
Peru's social commerce return rate of 8.2% in 2026 reflects a maturing digital marketplace, with consumers increasingly trusting platforms like Facebook and WhatsApp for shopping. The dominant share of returns from clothing highlights ongoing challenges with sizing and product descriptions, prompting platforms to enhance seller verification processes. Faster refund times improve customer satisfaction, fostering repeat business and platform loyalty.
The slight increase in return rate compared to 2025 suggests an expanding customer base and higher transaction volumes. As social commerce continues to grow in Peru, businesses are adopting better logistics and customer service strategies to reduce returns and build trust. These trends indicate a positive outlook for sustainable growth in Peru’s social retail ecosystem, balancing consumer expectations with seller capabilities.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.