Affiliate Traffic Share Statistics in Myanmar (2026)

Myanmar's affiliate marketing landscape is experiencing significant growth, with a projected 12.5% share of total digital traffic in 2026. The expansion is driven by increased internet penetration, especially via mobile devices, which account for 68% of affiliate traffic. E-commerce platforms are increasingly leveraging affiliate programs, generating an estimated USD 320 million in revenue, reflecting the country's evolving digital economy.

The affiliate marketing ecosystem in Myanmar is becoming more sophisticated, with around 45,000 active marketers. The average commission rate stands at 7.8%, incentivizing marketers to promote a growing array of local and international brands. As digital literacy improves, Myanmar’s affiliate sector is poised for further expansion, supporting the country's broader economic development goals.