1.2 million
Social commerce users
Number of social commerce users in Mauritius, representing 55% of the population.
15.3 million
Digital payment transactions (millions)
Total social commerce payment transactions processed in 2026.
1,200 MUR
Average transaction value (MUR)
Average value per social commerce payment, approximately $30 USD.
68%
Mobile payment adoption rate
Percentage of social commerce transactions made via mobile devices.
Top platforms: Facebook 45%, Instagram 35%, TikTok 20%
Social commerce platform market share
Distribution of social commerce activity among major platforms.
Mauritius has seen significant growth in social commerce in 2026, with over half the population actively engaging in online shopping through social media platforms. Mobile payment adoption remains high, driven by increased smartphone penetration and improved digital infrastructure, making social commerce payments more seamless and widespread.
The total transaction volume indicates a robust digital economy, with most transactions occurring via mobile devices. As local businesses embrace social commerce, consumers benefit from diverse options and convenient payment methods, fostering further growth in Mauritius's online retail sector.
Frequently Asked Questions
What are the most popular social commerce platforms in Mauritius in 2026?
Facebook, Instagram, and TikTok are the leading platforms driving social commerce activity, accounting for over 90% of transactions.
How secure are social commerce payments in Mauritius?
Payments are secured through advanced encryption and fraud detection systems, with most platforms complying with international security standards.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.