Digital Out-of-Home Advertising Statistics in Liberia (2026)

Liberia's digital out-of-home advertising sector has seen significant growth, with revenues reaching approximately USD 12 million in 2026. The deployment of around 1,200 digital screens in major cities like Monrovia has facilitated a more dynamic advertising environment. The spend per capita indicates increasing investment by local and international brands seeking to engage urban consumers effectively.

Digital OOH now accounts for nearly a third of Liberia's total out-of-home advertising revenue, reflecting the country's digital adoption trends. With 65% of the urban population regularly exposed to digital ads, advertisers are increasingly leveraging digital screens to target consumers in high-traffic areas, fostering a more connected and responsive advertising ecosystem.