Lebanon Social Commerce Payment Statistics in 2026

Lebanon's social commerce landscape in 2026 reflects a significant digital shift, with over 2.3 million users engaged in social shopping activities. The adoption of digital wallets and mobile payments continues to rise, driven by increased smartphone penetration and improved internet infrastructure. The average transaction value of $65 indicates a growing consumer confidence and trust in digital payment methods within social platforms.

Despite economic challenges, Lebanon's social commerce sector shows resilience, with total revenues reaching approximately $149 million. The high mobile payment usage highlights the importance of mobile-friendly platforms and secure digital wallets. Continued investment in digital infrastructure and consumer education will likely sustain this growth trajectory, making social commerce a key component of Lebanon's digital economy.