In 2026, Lebanon's average affiliate cookie duration stands at 15 days, reflecting a moderate window for tracking conversions. The growth of affiliate marketing continues, with around 12,500 active marketers leveraging digital channels to reach consumers. Total affiliate-generated revenue has reached USD 45 million, indicating a maturing market despite economic challenges. The average commission rate remains competitive at 5.2%, incentivizing affiliates to promote local and international brands.
Lebanon's digital advertising spend has surged to USD 150 million, driven by increased internet penetration and smartphone usage. This expansion supports local businesses and international brands targeting Lebanese consumers. The affiliate marketing ecosystem is becoming more sophisticated, with improved tracking tools and strategic partnerships. These trends suggest a resilient digital economy, with affiliate marketing playing a vital role in Lebanon's evolving digital landscape.