Affiliate Marketing Statistics in Kazakhstan (2026)

Kazakhstan's affiliate marketing sector is experiencing robust growth, with projected spending reaching 150 million USD in 2026. This rise is driven by expanding e-commerce platforms and increased digital advertising investments. Affiliate marketers are becoming key players in the country's online economy, capitalizing on local and regional consumer trends. The sector's growth reflects Kazakhstan’s digital transformation efforts and favorable regulatory environment.

With 35% of digital marketing budgets allocated to affiliate marketing, businesses are recognizing its cost-effectiveness and ROI potential. The average commission rate of 7% incentivizes affiliates to optimize their campaigns. As the industry matures, the number of active marketers is expected to grow steadily, fostering innovation and competition. Continuous improvements in digital infrastructure will further accelerate this sector's expansion.