Haiti's SaaS sector is experiencing steady growth, with an increasing number of businesses adopting cloud-based solutions despite economic challenges. The projected churn rate of 12.5% indicates moderate customer retention, driven by improving service quality and digital literacy efforts. The SaaS market value reaching USD 45 million reflects expanding demand across sectors like finance, education, and government services.
Digital penetration in Haiti remains relatively low but is rapidly increasing with ongoing infrastructure improvements. Customer satisfaction levels suggest that SaaS providers are gradually aligning with client expectations, fostering loyalty. Continued investment in digital skills and affordable solutions will be crucial for sustaining growth and reducing churn rates in the coming years.