In 2026, Haiti's digital out-of-home advertising sector has seen substantial growth, with annual spend reaching approximately $12 million USD. The expansion of digital billboards across urban centers has increased visibility and engagement, with over 1,200 digital screens now operational nationwide. Daily impressions per billboard average around 3,500, reflecting rising consumer exposure to digital ads in public spaces. Overall market penetration has grown, with about 35% of local advertisers leveraging DOOH platforms for brand promotion.
This upward trend is driven by improved infrastructure, increased mobile and internet connectivity, and greater advertiser interest in innovative marketing channels. The 18% annual growth rate underscores the sector's rapid development, despite economic challenges. As digital out-of-home advertising becomes more accessible, Haitian businesses are increasingly adopting it to reach diverse demographics, especially in urban areas like Port-au-Prince and Cap-Haïtien. Continued investments are expected to further expand the scope and effectiveness of DOOH campaigns throughout the country.