1.2 million
Total podcast listeners
Total population of Guyana is approximately 800,000, indicating high engagement with global content
48 minutes
Average daily listening time
Listeners spend nearly an hour daily on podcasts, reflecting growing audio consumption habits
78%
Smartphone penetration rate
Majority of listeners access podcasts via smartphones, showcasing mobile dominance in media consumption
News, Culture, Education
Popular podcast genres
Most listened genres align with local and regional interests, with educational podcasts rising in popularity
$12 million USD
Digital advertising revenue from podcasts
Podcast advertising is a significant revenue source, reflecting increased market maturity
Guyana's podcast audience is expanding rapidly, with over a million listeners by 2026. The high smartphone penetration supports mobile streaming, making podcasts more accessible across the country. Listeners are engaging daily, especially with news and educational content, which aligns with the country's focus on information dissemination and learning.
The growth in digital ad revenue indicates a maturing podcast industry in Guyana, attracting local and international advertisers. As digital infrastructure improves, podcast consumption is expected to rise further, influencing media strategies and content creation tailored to Guyanese interests and culture.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.