Greece’s digital advertising landscape is expanding rapidly, with video ads accounting for a significant portion of marketing budgets. In 2026, spending on video advertising is projected to reach USD 450 million, driven by increased consumer engagement and digital platform popularity. The average cost per view remains competitive at USD 0.025, reflecting the country's growing digital maturity and advertiser confidence.
The annual growth rate of 15% indicates strong momentum in digital advertising investments. Marketers are increasingly prioritizing video content to reach diverse audiences across social media and streaming platforms. With over 12,500 active video campaigns expected, Greece is positioning itself as a vibrant digital advertising market, emphasizing the importance of video in future marketing strategies.