By 2026, nearly 42% of Georgia's internet users actively utilize voice search, reflecting increased comfort with mobile and smart device technology. The majority of voice searches are conducted on smartphones, with a significant portion also using smart speakers, indicating a shift towards hands-free, quick information retrieval. Topics like weather, local news, and shopping dominate voice query categories, emphasizing practical daily use.
Google continues to dominate Georgia’s voice search landscape, holding over 91% of the market share. The average user performs around 38 voice searches each month, showing a substantial engagement level. This growth highlights the country's advancing digital infrastructure and increasing adoption of AI-driven services, shaping the future of search behavior and online interaction in Georgia.