In 2026, Eswatini's domain market has grown to over 45,000 registered domains, with the .sz TLD maintaining a dominant 68% market share. Local digital infrastructure has expanded, driven by increased internet adoption and government initiatives to boost digital literacy and e-governance. The presence of 12 local hosting providers indicates a maturing hosting industry, supporting businesses and startups across the country.
Pricing for domain registration remains accessible at around USD 15, encouraging small businesses and entrepreneurs to establish an online presence. Despite growth, digital penetration is at 48%, highlighting significant room for expansion. Continued investments in broadband infrastructure and digital education are expected to further accelerate Eswatini's online ecosystem in the coming years, fostering economic diversification and innovation.