The Dominican Republic has seen a substantial increase in affiliate marketing activity, with an estimated 45,000 active affiliate marketers by 2026. Revenue from these programs is projected to reach around $120 million USD, reflecting the country's growing digital economy and e-commerce sector. The average commission rate of 15% incentivizes affiliates to promote local and international brands, boosting online sales.
Digital advertising spend supporting affiliate marketing has grown to approximately RD$3.5 billion (~$60 million USD), indicating increased investment in online promotion. Nearly 38% of e-commerce businesses now participate in affiliate programs, highlighting their importance as a marketing strategy. Continued growth in internet penetration and mobile usage will further accelerate affiliate marketing in the Dominican Republic.