By 2026, Djibouti's email marketing revenue per subscriber is projected to reach $15.30, reflecting increased digital engagement and e-commerce growth. The total number of email subscribers is estimated at 1.2 million, driven by expanding internet access and mobile device usage. Open rates are relatively high at 38.4%, indicating effective targeting and content relevance among Djibouti's online consumers.
The click-through rate of 4.7% demonstrates improving user interaction with promotional emails, while the ROI of €7.80 per euro spent underscores the profitability of email campaigns. As digital infrastructure develops, businesses in Djibouti are expected to invest more in data-driven marketing, boosting overall email marketing effectiveness and revenue generation in 2026.