By 2026, Cuba has seen a steady increase in SaaS adoption, driven by improved internet infrastructure and government support for digital transformation. The average subscription price remains affordable at USD 25/month, encouraging widespread use among small and medium enterprises. The SaaS market value continues to grow, with local providers increasingly competing with international players, fostering innovation and tailored solutions for Cuban needs.
Mobile SaaS usage now accounts for 65% of users, reflecting Cuba's high mobile connectivity levels. The expansion of cloud software solutions is transforming various sectors, from tourism to agriculture, promoting efficiency and competitiveness on a global scale.