4.2%
Average Engagement Rate
Social media posts engagement rate in Comoros in 2026
1.2 million
Total Social Media Users
Number of social media users in Comoros in 2026
2 hours 15 minutes
Average Daily Time Spent
Average daily social media usage per user in Comoros
USD 3.8 million
Social Media Advertising Spend
Total digital ad expenditure in Comoros for 2026
89%
Mobile Social Media Access
Percentage of users accessing social media via mobile devices
In 2026, Comoros continues to see steady growth in social media engagement, with an average rate of 4.2%. The total number of social media users has reached 1.2 million, reflecting increased internet penetration and smartphone adoption across the islands. Users spend about 2 hours and 15 minutes daily on social platforms, indicating high engagement levels for this small but digitally active population.
Digital marketing in Comoros is expanding, with advertising spend hitting approximately USD 3.8 million. The majority of users access social media via mobile devices, accounting for 89% of the user base. These trends suggest that local brands are increasingly leveraging social platforms for marketing, driven by high engagement and mobile accessibility, which are vital for reaching the growing digital audience.
Frequently Asked Questions
What is the most popular social media platform in Comoros in 2026?
Facebook remains the most popular platform, followed by WhatsApp and Instagram, due to high mobile usage and regional connectivity.
How are businesses in Comoros utilizing social media for marketing?
Businesses are focusing on targeted advertising and influencer collaborations, capitalizing on high engagement rates and mobile access to reach local consumers effectively.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.