In 2026, Comoros has seen a significant boost in retargeting effectiveness, with an 8.5% conversion rate, indicating improved targeting strategies. The average CPC remains affordable at ₣150, making digital campaigns accessible for local businesses. Total ad spend has increased to ₣3.2 billion, reflecting growing digital marketing adoption across sectors.
The high ROAS of 4.2x underscores the efficiency of retargeting efforts in Comoros, while the retargeting audience now surpasses 1.8 million users, demonstrating expanded digital reach. These trends suggest a maturing digital advertising landscape, with businesses increasingly leveraging retargeting to boost sales and brand visibility locally.