In 2026, Comoros exhibits a modest email unsubscribe rate of 2.8%, reflecting improving targeting and personalization efforts. The average click-through rate stands at 4.5%, indicating growing engagement among recipients. Delivery rates are high at 96.2%, suggesting reliable email infrastructure and effective list management. These metrics point to a gradually maturing digital marketing landscape in Comoros, driven by increased internet access and mobile usage.
Despite lower overall email open rates of 20.3%, marketers are seeing better engagement through targeted campaigns. The average revenue generated per email remains modest at USD 0.15, but shows potential for growth with enhanced content strategies. As digital channels expand, Comoros' businesses are likely to invest more in data-driven email marketing to improve customer retention and sales conversion in 2026.