37.8%
Email Open Rate
Average open rate for segmented campaigns in Chile
4.5%
Click-Through Rate
Average click-through rate for email campaigns
12.3%
Email List Growth
Annual increase in email subscriber lists in Chile
78%
Mobile Email Usage
Percentage of users opening emails on mobile devices
$0.35 USD
Average Revenue per Email
Average revenue generated per email sent in Chile
The data indicates that Chilean businesses are investing more in email marketing, with a 12.3% growth in subscriber lists. Enhanced segmentation allows for tailored messaging, which improves click-through rates and conversion. As digital maturity advances, companies are expected to refine their email campaigns further, focusing on automation and analytics to maximize ROI in the competitive Latin American market.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.