3.8%
Average Email Click-Through Rate
Represents the typical engagement level of Chilean consumers with marketing emails in 2026.
62%
Mobile Email Open Rate
Percentage of emails opened on mobile devices, indicating mobile dominance in Chile's digital communications.
$45 (USD)
Email Marketing ROI
Average return on investment from email marketing campaigns in Chile, showing increased effectiveness.
7
Average Number of Email Campaigns per Month
Most businesses send around 7 email campaigns monthly to engage their audiences effectively.
12.5%
Subscriber List Growth Rate
Annual growth rate of email subscriber lists in Chile, reflecting expanding digital marketing efforts.
In 2026, Chilean businesses are experiencing a steady increase in email engagement, with click-through rates nearing 3.8%. The dominance of mobile devices continues to shape email marketing strategies, with over 62% of emails opened on smartphones. This shift highlights the importance of mobile-optimized content to maximize engagement and conversions in Chile's growing digital economy.
The ROI for email marketing remains strong at around $45 per campaign, encouraging more local companies to invest in targeted email strategies. With an average of seven campaigns per month and a subscriber growth rate of 12.5%, businesses are expanding their digital reach. These trends suggest that email marketing will remain a vital component of Chile's marketing mix through 2026.
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.