Chad's affiliate traffic share has grown modestly to 12% in 2026, reflecting increased digital adoption and expanding online commerce. Mobile internet penetration at 65% supports affiliate marketing efforts, especially through mobile-friendly platforms. The sector's estimated value of USD 150 million indicates steady growth amid economic challenges.
E-commerce is expanding rapidly, with a 35% growth rate, driven by increased mobile device usage and improved online infrastructure. Affiliate marketing plays an essential role in this ecosystem, providing opportunities for local content creators and international brands to reach more consumers. The average affiliate commission of 5% remains attractive for marketers and publishers alike.