Cape Verde's e-commerce sector is experiencing rapid growth, with over 1,200 Shopify stores established by 2026. The average store attracts around 1,500 monthly visitors, indicating a healthy digital engagement among local consumers. Total e-commerce revenue has reached approximately €18 million, reflecting increased online shopping activity. Shopify remains the dominant platform, with a significant majority of store owners opting for integrated website builders to enhance their online presence.
This digital expansion signifies Cape Verde's increasing adoption of e-commerce solutions, driven by improved internet infrastructure and mobile usage. Small and medium enterprises are leveraging these tools to reach broader markets. As online shopping becomes more mainstream, local entrepreneurs are investing in better website design and marketing, fostering a vibrant digital economy with promising future growth.