Cambodia's affiliate marketing industry is experiencing rapid growth, with spending reaching approximately USD 85 million in 2026. The increasing internet penetration and mobile device usage have fueled this expansion, enabling more local businesses to leverage affiliates for sales. The average commission rate of 8.5% indicates a competitive landscape where affiliates are incentivized to promote products actively.
A significant 22% of e-commerce sales are now driven by affiliate marketing, reflecting its importance in Cambodia's digital economy. The number of active affiliates has grown by 15% annually, suggesting a robust and expanding digital marketing ecosystem. This growth is likely to continue as more consumers prefer online shopping and brands invest more in affiliate channels.