Burundi's affiliate marketing sector has seen steady growth, with a traffic share reaching 12.5% in 2026. The increase reflects more businesses adopting digital strategies and the expanding internet user base, now accounting for 45% of the population. The number of active affiliate marketers has grown to over 3,200, indicating a burgeoning digital economy despite infrastructural challenges.
Revenue from affiliate marketing in Burundi is projected at USD 15.4 million this year, with an average commission rate of 7.8%. This growth is driven by increased smartphone adoption and improved mobile internet coverage. As local e-commerce continues to expand, affiliate marketing is becoming a crucial revenue channel for digital entrepreneurs and brands alike.