Brunei's SaaS market in 2026 is projected to reach USD 120 million, driven by increasing digital adoption among local enterprises and government initiatives. The number of SaaS providers has grown to 45, reflecting a competitive landscape that fosters innovation and tailored solutions for various sectors such as finance, retail, and public services. The adoption rate of enterprise SaaS solutions at 68% indicates significant digital transformation efforts across the country.
Spending on cloud infrastructure is estimated at USD 35 million, supporting the expanding SaaS ecosystem. The average subscription cost remains affordable at USD 45 per month, encouraging small and medium-sized businesses to leverage cloud-based software. Overall, Brunei's digital infrastructure investments and regulatory support are accelerating SaaS adoption, positioning the country as a regional tech hub in Southeast Asia.