In Belarus, social commerce return rates are projected to be around 8.5% in 2026, indicating steady consumer engagement but also room for improving satisfaction and logistics. The average refund of $45 suggests moderate transaction values, with fashion being the most returned category, reflecting global trends. Mobile shopping continues to grow, with slightly higher return rates, emphasizing the need for enhanced mobile platform support.
The relatively high customer satisfaction score indicates effective return policies, yet companies could focus on reducing return rates further by improving product descriptions and quality control. As social commerce expands, understanding return patterns will be key for businesses to optimize their operations and retain customers in Belarus's growing digital economy.