By 2026, Belarus's SaaS industry has seen a moderate churn rate of 8.3%, reflecting improving customer loyalty and service quality. The total SaaS revenue surpasses USD 420 million, driven by increased digital adoption among local businesses and government agencies. The number of SaaS providers continues to grow, indicating a vibrant and competitive market that fosters innovation and tailored solutions for diverse industries.
The average contract duration extends to 18 months, highlighting stronger customer commitments and satisfaction. Retention rates have improved to 91.7%, demonstrating that Belarusian SaaS firms are successfully maintaining their customer base through enhanced support and competitive offerings. Overall, Belarus's digital ecosystem is positioned for sustained growth in the SaaS sector by 2026, contributing significantly to its economy.