In 2026, Australia’s domain aftermarket has seen substantial growth, with over 1.2 million domain transactions, reflecting increased digital business activity. The total revenue from these sales reached AUD 180 million, indicating a vibrant market for premium and generic domains. The average sale price of AUD 150 suggests a mature and competitive environment, driven by local startups and international investors seeking strategic assets.
Australian businesses are investing heavily in digital infrastructure, with approximately 8.5 million active domains. The hosting industry also expanded, with 250 providers offering diverse services, supporting the country’s growing online economy. This trend underscores Australia’s commitment to digital innovation and the increasing importance of domain assets in global commerce.