Email Deliverability and Marketing Statistics in Antigua and Barbuda (2026)

By 2026, Antigua and Barbuda's email marketing sector has seen significant growth, with open rates reaching 72%. This indicates high engagement levels among local consumers. The click-through rate of 18% suggests that marketing campaigns are highly targeted and effective, driving traffic and conversions. However, spam filter accuracy has improved, with only 4.5% of legitimate emails being flagged, which enhances overall deliverability.

Email security measures have also advanced, with 68% of emails being encrypted. This reflects increased awareness of cybersecurity among businesses and consumers. The low bounce rate of 1.2% indicates reliable email infrastructure and strong list hygiene practices, ensuring that marketing efforts are reaching genuine recipients and improving ROI.